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WARNING: This site deals only with the corporate corruption of science, and makes no inference about the motives or activities of individuals involved.
    There are many reasons why individuals become embroiled in corporate corruption activities - from political zealotry to over-enthusiastic activism; from gullibility to greed.
    Please read the OVERVIEW carefully, and make up your own mind.




TOBACCO INDUSTRY EXPLANATORY

ABBREVIATIONS
JARGON
SPIN-MEISTERS
INITIALS
FIRST & NICKNAMES
Misc.RESEARCH HELP

 

 

OPINION ONLY

Roger D Blackwell     [ PhD]    

— A professor of Advertising at Ohio State University who's 'consulting work' for the tobacco industry extended to him defending the indefensible in pursuit of a few extra dollars. —  


Some key documents

• Professor of Marketing at Ohio State University


1982 Mar 18: Philip Morris had just been sent a packet of legal support documents by the Tobacco Institute.

For your information, we have in hand materials sent us by the Tobacco Institute from hearings on the Comprehensive Smoking Prevention Education Act. if you would like to see any of this information, please contact Susan von Hoffmann x5033.

    [It included] Statements from Hearings 3/12/82 Witnesses included:
Blackwell, Roger D
      Professor of Marketing, Ohio State University

Every person giving a statement at that inquiry was a long-term tobacco tout, executive or industry employee.



1986 Aug 1: A list of the resources available to the tobacco industry lawyers defending the (Australian) APCO case in May 1989 lists:

Statement of Roger D. Blackwell, Prof. of Marketing, Ohio State University. Before the Committee on Energy and Commerce Subcommittee on Health and the Environment — done for the Tobacco Institute on Aug 1 1986

    See APCO report on Advertising Bans lists relevant document and note that this statement was taken on the same day as one from Scott Ward. Blackwell's statement was also listed as being useful in defending cases involving both Foreign Advertising Bans and Youth Smoking.

1987 May 4: In a memo to his Executive Committee, the President of the Tobacco Institute, Sam Chilcote outlines their allies in the fight to preserve advertising of cigarettes.

The purpose of this memorandum is to summarize the legislative situation, our strategies and resources.
A variety of Tobacco Institute consultants have been and will continue to be used as witnesses and media spokesmen by the above coalitions. They include: — First Amendment attorneys including Prof. Bert Neuborne, New York University Law School; Prof. Philip Kurland, University of Chicago Law School;

    — Marketing experts such as Prof. Roger Blackwell, Ohio State University; Prof. Scott Ward, Wharton School of Business; Prof. Jean Boddewyn, Baruch College, City University of New York; Michael Waterson, research director, Advertising Association of Great Britain; and Ronald Beatson, European Association of Advertising Agencies.

1987 May 5: Sam Chilcote (head of Tobacco Institute) memo to the Executive Committee re. tobacco advertising ban in Canada and the US and the Strategies and Programs that the TI have implemented to block them, He notes:

Coalitions and Expert Witnesses =
  • Prof Bert Neuborne, New York University Law School — a First Amendment attorney.
  • Prof Philip Kurland , University of Chicago Law School — a First Amendment attorney
  • Prof Roger Blackwell, Ohio State University - marketing expert
  • Prof Scott Ward, Wharton School of Business - marketing expert
  • Prof Jean Boddewyn, Baruch College, City Uni of New York - marketing expert
  • Michael Waterson, research director, Advertising Association of Great Britain - marketing expert
  • Roger Beatson, European Association of Advertising Agencies. - marketing expert
  • Darwin Johnson, Peat Marwick's Policy Economic Group on the economic impact of an ad ban. (Economist writing op-ed articles - for lobbying congressmen)
  • Prof Fred McChesney, University of Chicago Law School (Economist writing op-ed articles - for lobbying congressmen)
  • Vernon Dempsey , Phoenix Marketing, on cigarette
        sampling practices .


1990 /E: Google Book "Leasing the ivory tower: the corporate takeover of academic" by Lawrence C Soley talks about adverting Professors Scott Ward and Richard Mizerski who were always available to help the tobacco industry:

Another business school savant who testified for the tobacco industry during congressional hearings is Roger Blackwell, a professor at Ohio State University in Colubus, who testified that no "research suggests that advertising influences children to view smoking in a positive light ... To the contrary, the research that is available revealed in young people a skepticism and distaste for cigarette advertising."

    In addition to testifying on behalf of the cancer industry and working as a professor, Blacwell has managed to find time to be president of Roger Blackwell Associates, Inc, a consulting firm.

1990 July 12: A Tobacco Institute document lists the editorial successes of a large number of the paid cash-for-comments academics and consultants. It outlines what each has done in the recent past.

Roger Blackwell
JJ Boddweyn
, professor of marketing and international business,
Baruch College of City University of New York

    7/25/89 Testimony on behalf of TI on advertising bans and consumption (H.R. 1250)


1990 Aug: Sam Chilcote to Members of the Executive Committee of the Tobacco Institute.

[A]t the June meeting, this Committee asked Institute staff to make further revisions in a proposal to develop a "celebrity" speakers' program. At the same time, Philip Morris offered to share with Institute staff its own list of potential candidates, that it had developed independently.

    Those tasks have been completed. And while it is clear that there are a number of individuals who can and are speaking out on our issues independent of The Institute, there also is much more that could be done. There are, for example, opportunities to develop higher profiles for those individuals with whom we enjoy an existing relationship, and to increase within the media an awareness of their availability.

    There also are a number of individuals who have been identified who do not currently have a relationship with the industry, but whose views appear to be compatible with our own. The addition of new speakers to our program will be expensive.

    Most of these individuals command substantial consulting fees; media and other activity will require a new commitment of funds, although an exact amount cannot be determined until candidates have been approached.
The list of potential candidates include:
ROGER D. BLACKWELL, professor of marketing, Ohio State University and president of Blackwell Associates, a marketing consulting company


1990 Aug 3: Sam Chilcote at the Tobacco Institute has advised the Members of the Executive Committee of plans to develop a celebrity speakers program using academics and other expert consultants. They offer the speakers both money and personal/companypromotion:

[W]hile it is clear that there are a number of individuals who can and are speaking out on our issues independent of The Institute, there also is much more that could be done. There are, for example, opportunities to develop higher profiles for those individuals with whom we enjoy an existing relationship, and to increase within the media an awareness of their availability.

    There also are a number of individuals who have been identified who do not currently have a relationship with the industry, but whose views appear to be compatible with our own. Should the Executive Committee decide that it wants to proceed with an expansion of our speakers' program, these individuals would be contacted to determine their interest in our issues.

    The addition of new speakers to our program will be expensive. Most of these individuals command substantial consulting fees; media and other activity will require a new commitment of funds, although an exact amount cannot be determined until candidates have been approached.
He then lists:
  • Authors, newscasters and newspaper columnists
  • Well-known politicians, political aides, White House staffers, State authorities, agency administrators, etc
  • Heads of various coalition groups (American Advertising Federation. etc)
  • Cash-for-comments legal and business academics from Savarese's network list.
  • Cash-for-comments 'risk assessment' academics and promoter.
  • Cash-for-comment experts in indoor air pollution and ventilation systems.
  • Cash-for-comment academic economists
  • Many other collaborators and some likely allies:
This consultant along with about a hundred others, is thought to be a potential speaker. The category heading was :-
First Amendment/Constitutional Issues/Advertising Issues

Tobacco Institute list

Martin Redish — University of Chicago law professor, Redish already appears in the broadcast and print media on advertising and other Constitutional issues.

Burt Neuborne — Neuborne has represented the ACLU, the Freedom to Advertise Coalition and the tobacco industry, in Congress and in media forums on Constitutional issues.

Floyd Abrams — This pre-eminent First Amendment scholar has been most accommodating in Congressional and media appearances to defend the industry's right to advertise its products.

James Dickinson — This former Washington Post political writer might speak out against efforts to censor free speech through advertising bans and restrictions.

Phillip Morris List[All PM consultants]

HOWARD H. BELL, president of the American Advertising Federation, Washington

DANIEL L. JAFFE, executive vice president of government relations, Association of National Advertisers, Washington

PHILIP KURLAND, professor of law, University of Chicago

BARRY W. LYNN, legislative counsel, American Civil Liberties
    Union

BERT NEUBORNE, professor of law, New York University School of Law, formerly national legal director, American Civil Liberties Union

MARTIN H. REDISH, professor of law, Northwestern University

RICHARD MIZERSKI, professor of marketing, Florida State University, former FTC staff member

ROGER D. BLACKWELL, professor of marketing, Ohio State University and president of Blackwell Associates, a marketing consulting company

DR. J. J. BODDEWYN, professor of marketing and international business, Baruch College of City University of New York [A TI note on the PM List says those on the list above "have existing relationships that allows them to testify, conduct media tours, write op-eds, etc. as appropriate."]

[ In tobacco industry parlance, "Constitutional Issues" refers to the "Freedom to Advertise" or so-called "Commerical Free Speech" projects run in conjunction with the print and broadcast media.

1997 Nov 19: Horace Kornegay [Chairman of the Tobacco Institute] is being examined in a court case. He was asked if he knew a list of prominent tobacco-friendly scientists and academics who had worked extensively for the industry, and and whether the Tobacco Institute prepared the testimony that they had given at various inquiries. [One of his associates, Fred Panzer had already admitted that they routinely did.] (See page 16)

In one of the more extraordinary examples of lackey-amnesia, Kornegay decides to play dumb. He is asked about:

  • Dr Buhler; Dr SC Littlechild; Leonard Zahn;
  • Knowledge of [the secret] Special Account 4 or 5 (No);
  • Dr Aviado; Dr Gary Huber ("very vaguely")
  • Dr Theodor Sterling ("heard the name");
  • Dr Kotin (No);
  • Dr Theodore Blau; Dr Arthur Furst; Dr Sheldon Sommers ("Sommons?")
  • Edward Horrigan; Dr Edwin Fisher; Dr Duncan Hutcheon; Dr Hans Eysenck (No)
    Q. How about Roger D Blackwell?
    A. Blackwell has some kind of way-back-in-my-mind recollection, but I couldn't tell you what it is.
    Q. But you don't know?
    A. The name lights a little teeny bell, but I couldn't tell you if my life depended on it, what his expertise was.
    Q. Well, if it comes back to you, tell us.
    A. Yeah, I'll let you know
    [The questioning then continues with a list of other well-known tobacco scientists and academics]

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